Global Body Scrub Market by Type (Herbal, Organic & Chemical), By Form (Powder, Gel/Liquid and Cream), By End-User (Residential and Commercial), By Distribution Channel (Hypermarket/Supermarket, Convenience Stores & Online) and by Region - Global and Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, and Forecasts 2022-2030

Industry Prospective

The global Body Scrub market size was worth around USD 21.17 Billion in 2021 and is predicted to grow around USD 34.84 Billion by 2030 with a compound annual growth rate of roughly 6.4% between 2022 and 2030. The report analyzes the global body scrub market's drivers, restraints/challenges, and the effect they have on the demands during the projection period. In addition, the report explores emerging opportunities in the body scrub market.

Global Body Scrub Market: Overview

Body scrubs are cosmetic treatments that provide skin exfoliation by gently peeling or rubbing off the skin's grime layer. It is one of the most popular skin-cleansing products and the first step in a variety of cosmetic treatments, including clean-ups, facials, manicures, pedicures, amongst others. These are primarily utilized in the initial treatment to exfoliate dead skin cells.

The exfoliating component of body scrub is prominently abrasive enough to remove dead skin, yet gentle enough to prevent skin injury. Body scrubs are also known as body polishes because they polish the skin, leaving it looking fresh, clean, and silky. The majority of users of body scrub products are female; nevertheless, the rising trend of male grooming has led to an increase in male users. 

The increasing need for cosmetic products and services and the growing popularity of skin-cleansing products, particularly in developed nations, are anticipated to be the primary drivers driving the expansion of the body scrub market throughout the forecast period. In addition, the significant benefits of body scrubs, such as bright skin, frequent exfoliation of dead skin cells, and hydrating the skin, are predicted to boost the expansion of the body scrub market.

Additionally, it is anticipated that the usage of body scrubs to treat skin issues such as acne, pimples, the signs of aging, and pigmentation would contribute to an increase in market growth throughout the course of the projected period.

The global market for body scrub products is anticipated to expand at a rapid rate favoring the market growth. This market is driven by a number of factors, including consumer spending capacity, rising skin care awareness, and an increase in the number of women in the labor force. In addition, rising skin concerns and the desire to seem youthful have raised demand for exfoliation and anti-aging skin care products.

Moreover, the benefits offered by new products, such as sophisticated treatment solutions and the fact that they are developed for diverse skin types, are expected to be the primary growth drivers for the market for body scrub products over the next few years.

Key Insights

• As per the analysis shared by our analyst team, the global body scrub market is estimated to grow annually at a CAGR of around 6.4% over the forecast period (2022-2030).
• In terms of revenue, the global body scrub market size was valued at around USD 21.17 Billion in 2021 and is projected to reach USD 34.84 Billion, by 2030. Due to a variety of driving factors, the market is predicted to rise at a significant rate
• Based on type, the herbal segment was predicted to show maximum market share in the year 2021
• Based on form, the cream segment was the leading revenue-generating type in 2021
• On the basis of end-user, the normal segment was projected to show largest share in the year 2021
• On the basis of distribution channel, the semi-autonomous segment was dominating the market share in the year 2021
• On the basis of region, North America were the leading revenue generator in 2021 

Growing Shift Towards Better Physical Appearance Augmenting Market Growth

The increased awareness of a better physical appearance has altered the mentality of the population. With the rise in popularity of organic products, synthetic substances such as propylparaben and butylparaben are no longer considered safe for usage. Only 35% of cosmetic products include parabens, a decrease of approximately 7% over the past two years. Despite the fact that many skin-care businesses still generate a considerable portion of their revenue from such products, the shift towards paraben-free products is clearly evident. In the past two years, the proportion of paraben-free facial cosmetics has increased from 43% to 54%, and it is anticipated that it will continue to decline in the future.

Concerns Pertaining to Side Effects Associated with the Product to hamper the Market Growth

The market for body scrub products is anticipated to be hampered in the future by health concerns relating to the usage of hazardous chemicals. In addition, these skincare products primarily consist of various chemical formulations. These formulations may or may not contain natural components; hence, they may contain chemicals that have harmful effects on the skin, thereby restraining the worldwide body scrub products market.

Increased Demand for Herbal-based Products to Propel the Market Growth

Plant-based body scrubs have been gaining substantial traction during the forecast period. It provides glowing skin, exfoliates regularly to remove dead skin cells, and hydrates the skin and also utilized for greasy skin to revitalize it. 

Moreover, increasing beauty parlors and commercial body spas have incorporated body scrub into their services. Scrubs are a great way to exfoliate your skin, and common scrub components include coffee, sugar, and salt. Coffee contains a high concentration of antioxidants, which work to alleviate skin issues by flushing out impurities and imparting a more youthful aspect to the skin.

Body Scrub Market: Segmentation Analysis

Based on offering, the global market is segmented into herbal, organic, and chemicals. The herbal dominates the market share owing to the growing shift towards plant-based products, including apricot, cocoa, almond, walnut acting major ingredients. These cosmetics are less harsh on the skin and include less chemicals and synthetic components.

The segment has been propelled by rising consumer awareness of these advantages. Body cleansers derived from plants are excellent for oily skin. These products revitalize the skin by eliminating debris, impurities, and dead skin without causing any adverse skin reactions.

On the basis of form, the market is bifurcated into powder, gel/liquid, and cream. The powder segment is dominating the market share owing to the product favored by the majority of user in powder form as it is simple to apply over the skin, highly portable, can be swiftly applied using hands, and requires only a small amount of product due to its high effectiveness.

Based on end-user, the global market segments are residential and commercial. The commercial segment is dominating the market share owing to increasing commercial body spas and beauty parlors have incorporated their services to large extent. Additionally, increasing number of working women don’t get time for herself, hence they end up reaching beauty parlor will increase the growth of the segment.

On the basis of distribution channel, the market is bifurcated into hypermarket/supermarket, convenience stores and online. The hypermarket/supermarket is dominating the market share owing to advantages such as the ability to closely check the products in the real-time, the convenience of the buying process, and the presence of well-organized retail locations.

The online driving is fasted growing during forecasted years owing to largely usage of e-commerce platforms such as Nykaa and Amazon gained popularity, offering value-added services such as free home delivery, cash-on-delivery (COD), return and exchange options, and discount coupons. Throughout the projected period, these factors are anticipated to fuel market expansion.

Recent Development

July 2021- Procter & Gamble has launched multi-sensorial body care collection made up of scrubs, body washes, and lotions coupled with essential oils.

Regional Landscape

Asia Pacific is dominating the market share of the global body scrub market owing to the increased purchasing power and enormous awareness of skin care among the population. In addition, the huge pollution in Asian nations increase the likelihood of frequent skin injury. China and India have the most potential among Asian nations due to their enormous population expansion and rising quantity of local companies. 

Furthermore, this can be ascribed to increasing consumer awareness of personal care, frequent skin injury caused by harsh climate conditions, and expanding consumer spending capacity. It encourages manufacturers to invest more in R&D in order to meet the rising and changing needs of consumers.

Competitive Landscape

The Body Shop, Shieshdo, mCaffeine, 3Lab Inc., Forest Essentials, Unilever, OSEA International, Honasa Consumer Private Limited Ltd. (Mamaearth), L'Oréal Paris, The Forest Essentials, Procter & Gamble, Lancome, BlissWorld Inc., Sephora USA, Inc. amongst others.

The global Body Scrub market is segmented as follows:

By Type

• Herbal
• Organic
• Chemical

By Form

• Powder
• Gel/Liquid
• Cream

By End-User

• Residential
• Commercial

By Distribution Channel

• Hypermarket/Supermarket
• Convenience Stores
• Online

By Region

• North America
  • The U.S.
  • Canada
  • Mexico
  • Rest of North America
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Nordic countries
    • Denmark
    • Finland
    • Iceland
    • Sweden
    • Norway
• Benelux Reunion
  • • Belgium
    • The Netherlands
    • Luxembourg
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • New Zealand
  • Australia
  • South Korea
  • Southeast Asia
    • Indonesia
    • Thailand
    • Malaysia
    • Singapore
    • Rest of Southeast Asia
  • Rest of Southeast Asia
• The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America