Global Digital Publishing Market Size, Share, and COVID-19 Impact Analysis, By Type (Text Content, Video Content, and Audio Content), By Application (Smartphones, Laptops, PCs, and Others), By End-User (Scientific, Technical, and Medical (STM), Legal and Business, and Others) and by Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2022-2030

KEY MARKET INSIGHTS

The global Digital Publishing Market is projected to grow from USD 24.6 billion in 2021 to USD 40.2 billion by 2030 at a CAGR of 6.4% during the forecast period.  

Digital publishing is the posting of digital content to a website, social media platform, or search engine in the form of audio, text, and video. Digital publishing makes use of online technologies to print and disseminate content digitally around the world. Advertising, journals, medical publishing, financial magazine publishing, newsletter publishing, and other digital content are developed by digital publishing companies. People have migrated from traditional printed books to digital modes such as smartphones, tablets, and e-readers as their internet and electronic device usage has increased. As a result, the growing digitization of books and educational information is helping to move the digital publishing market forward during the forecast period.

COVID-19 ANALYSIS     

The COVID-19 has a major influence on traditional printed books. Many publishing houses and bookstores were forced to close owing to government-imposed lockdowns in various countries. During this time, the majority of the reader's time was spent reading e-books. During the lockdown in India, print book sales dropped by 80%, while e-book sales nearly doubled. Pre-COVID 19, e-books were popular among millennials, but after COVID 19, demand for e-books has surged dramatically across all end-users, and it is likely to drive the market during the forecast period.

LATEST TREND

Rising Popularity of E-Book and Online Publications Propel Market Growth

The expansion of digital publishing is aided by the rising digitization of books and educational materials. The shift from printed textbooks to digital media such as smartphones, e-readers, and tablets was made possible by the conversion of content into digital format. Due to the global COVID-19 lockdown in mid-2020, the selling of physical books has decreased as most publishing houses and bookstores have shuttered, and readers have spent the majority of their time reading e-books. During the shutdown in India, sales of conventional books dropped by 80%, but sales of e-books nearly doubled. E-books or online publications, as well as journals, were famous among Generation Z or Millennials before COVID-19, but during COVID-19, even Gen X and Baby Boomers became aligned. As a result, this tendency is projected to continue after COVID-19, propelling the digital publishing market during the forecast period.   

DRIVING FACTORS

Rising Digitalization in Education Sector

The increasing adoption of digital publishing around the world is being influenced by innovation in learning, teaching, and research. For example, the University of Leicester provides a distance learning MSc in Conflict, Security, as well as International Development. The curriculum, offered by the Criminology Department, is aimed for persons who work in or wish to work in international development. Students who complete this program can work in far-flung places, in military settings, and as peacekeepers, all of which are outside of the usual school environment. Every student receives an iPad loaded with course materials and eBooks, as well as course software. Peoples can read these eBooks without having to rely on an internet connection, which is sometimes unavailable or unreliable at work. As a result, the worldwide digital publishing business is growing due to the increased acceptance of eBooks in schools and colleges.      

RESTRAINTS

High Cost of Subscription

The accessibility and availability of either free or economical resources on the internet may restrain market growth. The emergence of adaption, no-cost access, and usage of content available online with low or no limitations will have an impact on money collected. For instance, Governor Andrew M. Cuomo recently committed $8 million in financing for the Open Educational Resources Initiative at New York's SUNY and CUNY universities. In addition, customers are less likely to use publications and resources that cost a subscription these days because there are so many free resources available on online platforms. As a result, such constraints are projected to limit the growth of the digital publishing industry over the forecast period.      

SEGMENTATION

The Global Digital Publishing Market is segmented by Type, Application, End-user, and Region. Based on the Type, the market is categorized into Text Content, Video Content, and Audio Content. Based on Application, the market is categorized into Smartphones, Laptops, PCs, and Others. Based on End-user, the market is categorized into Scientific, Technical, and Medical (STM), Legal and Business, and Others. Based on the Region, the market is categorized into North America, Europe, Asia-Pacific, Latin America, Middle East and Africa.          

REGIONAL INSIGHTS

The Global digital Publication Market is categorized into North America, Europe, Asia-Pacific, Latin America, Middle East and Africa.                  

North America is predicted to hold the highest market share in the digital publication due to the growing need for improved digital publications is expected to drive the digital publishing industry in North America. The presence of significant market participants such as Apple Inc., Adobe Inc., Amazon.com Inc., and Alphabet Inc., among others, stimulates market growth in this region through acquisitions, partnerships, and the development of new goods and product advancements. Comcast Inc., introduced a new solution to integrate with centralized advertising campaign management for television in March 2021. Due to the increased need for digital publishing platforms in various enterprises to improve consumer interaction, Europe also provides potential growth prospects in the digital publishing platforms market.  

Asia Pacific is expected to increase significantly during the projection period. Growing acceptance of e-books, digitalization, and magazines in China, India, Singapore, and South Korea, among other countries, is likely to propel market expansion in Asia Pacific. Furthermore, the availability of a sufficient number of market vendors is boosting e-book demand in the region.   

KEY INDUSTRY PLAYERS

Adobe Inc., Amazon.com Inc., Alphabet Inc., Comcast Corporation, and others are forming strategic alliances and collaborations to boost their businesses. To accelerate market expansion, industry participants are focusing on new product launches and product enhancements in existing products.

LIST OF KEY COMPANIES PROFILED:

• Georg von Holtzbrinck GmbH & Co. KG
• Netflix Inc.
• RELX Plc
• Xerox Corporation.
• Adobe Inc.
• Amazon.com Inc.
• Alphabet Inc.
• Comcast Corporation
• Apple, Inc.

 KEY INDUSTRY DEVELOPMENTS:

May of 2021- Amazon.com Inc. purchased Metro-Goldwyn-Mayer, a media business based in California. Amazon.com Inc. plans to extend its digital platform and consumer base as a result of its $9 billion transaction.   

December 2018- Comcast Inc. teamed with Blockgraph, a television advertising company based in New York, United States. Comcast Inc. established a new platform with a secure approach to use data and share information for advanced television advertising as a result of this collaboration.

SEGMENTATION

By Type

• Text Content
• Video Content
• Audio Content

By Application

• Smartphones
• Laptops
• PCs
• Others

By End-user

• Scientific, Technical, and Medical (STM)
• Legal and Business
• Others

By Region

• North America- U.S., Mexico, Canada
• Europe- UK, France, Germany, Italy, Spain, Rest of Europe
• Asia-Pacific- China, Japan, India, South Korea, Rest of Asia Pacific
• South America- Brazil, Argentina, Colombia, Rest of South America 
• The Middle East and Africa- GCC, South Africa, Rest of Middle East & Africa