Global Linerless Labels Market Size By Printing Technology (Thermal Transfer, Laser, Inkjet, Direct Thermal, Others), Component (Facestock, Adhesive, Topcoat), Application (Pharmaceuticals & Personal Care and Food & Beverage, Retail, Logistics, Others), and Region - Market Share, Trend Analysis, Competitive Intelligence, Historical Data, and Forecast 2023 - 2030
Market Perspective
The global Linerless Labels Market was worth around USD 2.01 billion in 2022 and is anticipated to grow to around USD 3.28 billion by 2030, expanding at a CAGR of around 6.31% over 2023 - 2030.
The linerless labels market is experiencing significant growth, driven by the increasing demand for sustainable packaging solutions and the need for detailed product information in the food & beverage industry. As brand owners strive to effectively market their seasonal and regional variants, linerless labels provide a dynamic and versatile solution. One of the key drivers of the linerless labels market is the rising concern over liner waste generated by traditional labels. Linerless labels offer a sustainable alternative, eliminating the need for backing paper and reducing waste. This feature has gained considerable traction in the packaging and labeling industries, leading to increased product adoption across various end-user industries.
Linerless labels find application in a wide range of everyday activities, including labels in supermarkets for fresh products, logistics labels in shipping, for takeaway beverages, and workflow labels for service industries. Their cost-effectiveness, flexibility, and environmental friendliness make them an attractive choice for brand owners across different sectors. In terms of efficiency, linerless labels offer several advantages. They require less space and weigh significantly less than label rolls with carrier backing paper, resulting in reduced storage and shipping costs. According to Ravenwood Packaging, linerless rolls consume 40% less space and weigh up to 40% less, enabling businesses to increase profits by minimizing storage and transportation expenses.
The linerless labels market is poised to witness sizable growth as the demand for sustainable packaging solutions continues to rise. With their ability to provide detailed product information, reduce waste, and offer cost savings, linerless labels have become an essential tool for brand owners looking to enhance their marketing strategies while addressing environmental concerns.
Key Insights
- Based on printing technology, the direct thermal segment held the dominating position in 2022
- Based on components, the facecoat segment acquired the largest market share in 2022
- Based on application, the food & beverage segment is expected to grow with the highest CAGR through the forecast period
- On the basis of region, Asia-Pacific accounted for the largest market share in 2022
Rising Demand for Packed Food & Beverages to Drive Linerless Labels Market Growth
The rising awareness of health and increase in per capita income have led to a higher demand for packaged food and beverages. This, in turn, positively affects the growth of the market in the projected timeframe. Linerless labels find extensive use in the food & beverage sector for various products such as fish, poultry, fresh produce, ready meals, and meat. Rolled labels are particularly common for packaging food items like bacon and ham, especially in Latin American countries and APAC nations including Brazil, Japan, and Southeast Asia. For instance, the World Health Organization (WHO) foresees a substantial increase in annual meat production, reaching 376 million tons by 2030. This surge in production is expected to drive up the demand for linerless labels over the review period. Additionally, the implementation of stringent regulations concerning the information that can be included on product labels has contributed to significant growth in the demand for linerless labels.
Compatibility and Printing Concerns In Different Industries to Challenge the Market Growth
Another challenging factor for the growth of the linerless labels market is the limited compatibility of linerless labels with certain packaging materials and surfaces. While linerless labels offer numerous advantages, such as reduced waste and improved efficiency, they may not adhere effectively to all types of packaging materials and surfaces. Certain materials, such as rough or textured surfaces, may pose difficulties for linerless labels to adhere securely. This can lead to issues such as labels peeling off or becoming damaged during transportation or handling. As a result, manufacturers may face challenges in ensuring consistent label adhesion and readability on a wide range of packaging materials, which can hinder the overall growth of the market.
Furthermore, the compatibility of linerless labels with different printing technologies can also be a challenging factor. Not all printing methods may be suitable for creating high-quality, durable prints on linerless labels. Manufacturers may need to invest in specialized printing equipment or processes to ensure optimal print quality, which can add complexity and cost to their operations.
Recent Development
December 2022: Coveris, a leading packaging solutions provider, announced a significant investment of more than USD 1.84 million to enhance its linerless label manufacturing capabilities. The company planned to expand its production capacity at its dedicated linerless label facility located in Spalding, Lincolnshire, in the United Kingdom. To achieve this, Coveris intended to invest in state-of-the-art wide web printing presses and make necessary infrastructure developments. The primary objective of this investment was to improve manufacturing efficiencies and ensure best-in-class quality prints. By enhancing its linerless label manufacturing capabilities, Coveris aimed to support its sustainability strategy called "No Waste”.
Segmentation Analysis
Based on printing technology, the market is segmented into thermal transfer, laser, inkjet, direct thermal, and others. The direct thermal segment generated the dominating share of approximately 30.50% in 2022. This significant market share can be attributed to several driving factors. Firstly, direct thermal printing technology offers cost-effectiveness and simplicity in label printing, as it eliminates the need for ink, toner, or ribbons. This makes it a preferred choice for industries seeking efficient and hassle-free label printing solutions. Additionally, direct thermal labels provide high-quality, durable prints, ensuring clear and readable information on various packaging materials. The convenience and reliability of direct thermal technology contribute to its dominance in the linerless labels market.
Based on component, the market is classified into facestock, adhesive, and topcoat. facestock dominated the segment share. It plays a crucial role in the overall appearance and durability of the label. It is responsible for providing the base material on which the label design is printed. Facestock's qualities, such as its smoothness, strength, and compatibility with various printing technologies, contribute to the attractiveness and legibility of the labels. Additionally, advancements in facestock materials, such as synthetic and eco-friendly options, have further boosted its dominance in the market. The focus on creating visually appealing and long-lasting labels drives the demand for high-quality facestock options, supporting its position as the dominating sub-segment in the linerless labels market.
Based on application, the market is further categorized into pharmaceuticals & personal care, food & beverage, retail, logistics, and others. Among these segments, the food & beverage segment holds the largest market share. This can be attributed to the increasingly busy schedules of the professional working population and the evolving lifestyles of individuals. Consumer food preferences have shifted toward convenient options such as ready-to-eat meals, snacks, and a variety of food products. As a result, the food industry utilizes a substantial quantity of linerless labels for packaging meat, seafood, fresh produce, poultry, and ready-to-eat meals.
Evolving Lifestyles and Presence of Established Manufacturing Hubs to Propel Market Expansion in Asia-Pacific
The Asia-Pacific region is the largest market for linerless labels, and this dominance is supported by several factors. The rising growth of e-commerce in the region has significantly contributed to the demand for linerless labels. As consumers increasingly turn to online shopping, there is a need for efficient and attractive packaging solutions, which linerless labels provide. Furthermore, the fast-moving consumer goods (FMCG) manufacturers and other brands in the Asia-Pacific region are focusing on building their position through brand growth. This emphasis on brand building drives the adoption of linerless labels, as they offer a visually appealing and customizable labelling solution.
Moreover, the rising disposable income and changing lifestyles of people in the Asia-Pacific region have led to increased consumption of packaged food and beverages. With busy schedules, the working population relies on convenient and ready-to-eat options, further driving the growth of the linerless labels market.
Expansion of End Use Industries in North America to Bolster Regional Industry Growth
North America is the second-largest market for linerless labels, and its growth is fueled by factors such as the rising demand for retail goods and personal care products in the region has contributed to the increased adoption of linerless labels. As consumers become more health-conscious and seek convenient packaging solutions, the demand for packaged food and beverages has also witnessed a significant rise, positively impacting the development of the linerless labels industry. Additionally, increasing health awareness among consumers in North America has led to a greater emphasis on labelling requirements and information transparency. Linerless labels serve as an efficient and eco-friendly solution, enabling brands to display important information and meet regulatory standards.
Furthermore, the convenience and ease of use offered by linerless labels have made them a preferred choice for various industries in North America. The ability to customize labels and provide clear, high-quality prints enhances the overall packaging appeal and consumer experience.
Competitive Landscape
The global linerless labels market is fragmented with key players such as Coveris., Avery Dennison Corporation., Ravenwood Packaging, Innovia Films, Constantia Flexibles, Lexit Group Norway AS, R. R. Donnelley & Sons Company., and Gipako UAB, Hub Labels, among others. Companies employ a variety of strategic measures such as acquisitions, mergers, partnerships, product introductions, and collaborations to expand their business globally and enhance their competitive position.
The global Linerless Labels Market is segmented as follows:
By Printing Technology
- Thermal Transfer
- Laser
- Inkjet
- Direct Thermal
- Others
By Component
- Facestock
- Adhesive
- Topcoat
By Application
- Pharmaceuticals & Personal Care
- Food & Beverage
- Retail
- Logistics
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- U.K.
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Rest of Asia-Pacific
- Middle East & Africa
- GCC
- South Africa
- North America
- Rest of Middle East & Africa
- Latin America
- Brazil
- Argentina
- Rest of Latin America
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Global Linerless Labels Market Size By
- February-2024
- 148
- Global
- retail
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